Invicta Watches Co. originally founded by Raphael Picard in 1837 in the village of La Chaux-de-Fonds, Switzerland. Raphael had the novel idea that superior Swiss watches could be offered at more affordable prices. Swiss watches have always been very popular and sought after and Invicta Watches, Latin for invincible, aimed to trade on that popularity and offer it at cheaper prices for the masses. They began creating automatic and manual watches of beautiful design and quality construction more economically.
Like many other Swiss brands of it’s time, Invicta watches practically vanished when the quartz movement took center stage in the 1970’s. In 1991 the family re-introduced the brand using the original company’s standard as a guide for their new venture. They wanted to continue the family tradition of offering great quality for more modest pricing.
With many different collections, Invicta Watches can appeal to many different personalities of various tastes and budget. They cover the wide spectrum of watches from fashion to sport. One of their most popular collections is the Invicta Pro Diver series which has a more rugged, sports oriented look.
The Invicta Russian Diver is also one of their popular styles. They come in rubber and stainless steel versions and it is water resistant up to 300 meters, making it a great choice for that active man or woman in your life.
Invicta Watch Co. is privately owned and operated which enables them to ensure a superior level of quality control in every watch they manufacture. They can consistently maintain their high standard by being involved in every step of the way. This hands-on approach directly contributes to the present success and brand recognition the company currently enjoys.
Invicta Watches Co. has proven to be one of the fastest growing firms in the watch making industry. They are a great value for superb design, high quality, and super trendy styling. They make a great gift for that special someone with discriminating taste and with an eye for cool design.
We at Ashford.com offer a great selection of Invicta watches and we constantly update our inventory with new models, so keep checking back! For your shopping convenience we offer free shipping with no minimum order and a 30 day money back guarantee if you are not completely satisfied.
All our Invicta watches are authentic and brand new in the original Invicta packaging and comes along with our two year warranty.